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About Us 2018-04-26T20:30:49+00:00

EVERY DAY IS AN OPPORTUNITY

We Live To Help Train You

The beauty of CrossFit is the constantly varied functional movements. With expert coaching, time and practice you will become well versed in  movements to help you improve in sport and in every day life.  We are here to support, encourage and train along side you and to help you succeed.

Scheduled Class Hours

Monday-Friday

5:00am  6:00am  9:00am 11:00am  5:00pm  6:00pm 7:00pm (No Friday class)

Open Gym

Monday-Friday

7:00am-9:00am
12:00pm-5:00pm

Saturday

7:00am-12:00pm

TRAIN ALONGSIDE THE BEST

Willie McLendon
Willie McLendonOwner/Head Coach
Willie graduated from the University of North Texas in 2002 with a degree in Marketing. From Junior High through his sophomore year of High School he ran in Cross Country, but for the remainder of his teen years and throughout college he did not lead an active lifestyle. In 2003 he discovered the weight room and spent several years just lifting weights, with no real direction or focus other than to get stronger. He first discovered CrossFit in June of 2009 when some friends from recommended he try out some workouts from www.CrossFit.com; it was an entirely different concept of working out. He got hooked pretty quickly and CrossFit brought an entirely different view to what being fit really meant. After spending a year working through the CrossFit main site programming and trying to learn the technical movements on his own, he decided to push for the next level and join a local CrossFit Affiliate. This opened up a whole new world of what people were capable of and allowed him to see what the CrossFit community was really about. Throughout the coming months Willie made a decision that at one point he would create a new path for his future and run his own CrossFit box.

In July 2011 he established a garage gym named North Texas Strength & Endurance where he would hold classes to train friends and family members during his off hours. CrossFit 3040 officially opened at it’s permanent location in February of 2013.

Certifications:
CrossFit Level 1 Certification
USAW Sports Performance Coach
CrossFit Endurance Certification
CrossFit Olympic Lifting Certification

Emily McLendon
Emily McLendonOwner/Coach
Emily grew up in Mesa, Arizona where she participated in many different types of athletics throughout high school. She received a softball scholarship to Mesa Community College where she was eventually recruited by Abilene Christian University in Abilene, TX. After playing softball at ACU for 1 year she moved to the DFW area to finish her degree at the University of North Texas, and graduated with a B.S in Kinesiology in 2010.

Emily has had a passion for health, fitness, and athletics for most of her life. She worked as an intern for the Institute of Health and Productivity Management in Scottsdale, AZ and spent 3 years running 3 boot camp locations for Camp Gladiator in the Lewisville and Highland Village area before finding CrossFit.

In 2012 Emily was introduced to CrossFit and fell in love instantly. She has participated in many individual and team CrossFit competitions, and currently competes on the national level in the sport of Weightlifting.

Emily is wife to CrossFit 3040 owner, Willie McLendon, step-mom to 10 year old Lilly, and dog mom to the gym dog Izzy.

Certifications:
B.S. Kinesiology
CrossFit Level 1
USAW Sports Performance Coach

Jason Jacobs
Jason JacobsCoach
Jason has enjoyed pushing himself physically his whole life. From competitive team sports as a kid, to individual challenges as an adult he is always looking for ways to expand his experiences. As an adult he has practiced Jiu Jitsu, Olympic Weightlifting, and has even run a marathon. He is a great encourager, always looking for the positive in each challenging experience and every individual. He believes that CrossFit is an incredible bridge between the challenges of daily life, (kids, stress, sedentary lifestyle) and health or physical goals. He has been a personal trainer, yoga instructor, and now has his Crossfit Level 1 and USAW Sports Performance Coach Certification. He has found that the community at CrossFit 3040 is like none other and loves being a part of it.

Certifications:
CrossFit Level 1
USAW Sports Performance Coach

Gabe Grove
Gabe GroveCoach
Gabe started his Crossfit adventure when he was a driver for the fire department and would workout with his crew doing workouts from crossfit.com or try his hand to programming a Crossfitn type workout. When we was transferred to a different station he tried to keep us his CrossFit regime but had trouble pushig himself without the camaraderie. He began looking for a gym and came across CrossFit 3040. When Gabe first started his form was terrible and mobility even worse. He worked on correcting a lot of mobility issues and made great strides. He made some good friends who helped push him.

Gabe became a coach because he wanted to encourage people who had a similar story to him, starting with bad form, lacking strength in a lot of areas, and really bad mobility. He wanted to make others feel at ease and be an example of what proper coaching is capable of. Gabe has been one of the assistant coaches for a couple of years and has competed in a some local competitions.

Certifications:
CrossFit Level 1

TRAIN ALONGSIDE THE BEST

Willie McLendon
Willie McLendonOwner/Head Coach
In July 2011 Willie established a garage gym named North Texas Strength & Endurance where he held classes to train friends and family during his off hours. CrossFit 3040 officially opened at it’s permanent location in February of 2013. Willie is CrossFit Level 1 and USAW weightlifting certified. He has a passion for Olympic Lifting and often competes in local, state and national weight lifting meets as a Master athlete.
Emily McLendon
Emily McLendonOwner/Coach
Emily grew up in Mesa, Arizona where she participated in many different types of athletics throughout high school. She received a softball scholarship to Mesa Community College where she was eventually recruited by Abilene Christian University in Abilene, TX. After playing softball at ACU for 1 year she moved to the DFW area to finish her degree at the University of North Texas, and graduated with a B.S in Kinesiology in 2010.

Emily has had a passion for health, fitness, and athletics for most of her life. She worked as an intern for the Institute of Health and Productivity Management in Scottsdale, AZ and spent 3 years running 3 boot camp locations for Camp Gladiator in the Lewisville and Highland Village area before finding CrossFit.

In 2012 Emily was introduced to CrossFit and fell in love instantly. She has participated in many individual and team CrossFit competitions, and currently competes on the national level in the sport of Weightlifting.

Emily is wife to CrossFit 3040 owner, Willie McLendon, step-mom to 10 year old Lilly, and dog mom to the gym dog Izzy.

Certifications:
B.S. Kinesiology
CrossFit Level 1
USAW Sports Performance Coach

Jason Jacobs
Jason JacobsCoach
Jason has enjoyed pushing himself physically his whole life. From competitive team sports as a kid, to individual challenges as an adult he is always looking for ways to expand his experiences. As an adult he has practiced Jiu Jitsu, Olympic Weightlifting, and has even run a marathon. He is a great encourager, always looking for the positive in each challenging experience and every individual. He believes that CrossFit is an incredible bridge between the challenges of daily life, (kids, stress, sedentary lifestyle) and health or physical goals. He has been a personal trainer, yoga instructor, and now has his Crossfit Level 1 and USAW Sports Performance Coach Certification. He has found that the community at CrossFit 3040 is like none other and loves being a part of it.

Certifications:
CrossFit Level 1
USAW Sports Performance Coach

Gabe Grove
Gabe GroveCoach
I got into Crossfit when I was a driver for the fire department. My crew and I would either look on the website or try and make up some workout that was Crossfit-ish. When I was transferred to a different station I tried to maintain some sort of CrossFit regime but had trouble pushing myself when working out alone. I come to CrossFit 3040; when I first started it was extremely intimidating and difficult but over time and with coaching my form and mobility improved.

I became a coach because I wanted people to relate to me when they first come into the gym. I started with bad form, lacking strength in a lot of areas, and really bad mobility. CrosFit is intimidating when you first walk in, it’s not like most gyms and the things we do are not like most gyms. I was the guy that walked in and although I thought I was in good shape, I was still highly intimidated and not in crossfit shape. I wanted to make others feel at ease and be an example of what proper coaching is capable of.

HIGH PERFORMANCE FACILITIES